Bloglines and Can One Retail & Wholesale?
Now, I’ve almost subscribed to all my blogroll via bloglines and I’m a very happy camper. I can login to my account and bloglines tells me who has a new post and I can take a looksie. If I’m moved to comment, I can transport myself painlessly to their blog and come right on back. I can’t recommend this service enough. A++
As far as the question of retail & wholesale, that may be a question for later – unless you want a super long post? Okay, well here it goes… I’ve had a couple of glasses of wine from the now glazed cup you see above (photo to be posted later) so I’m feeling a bit verbose, if you will… it is Friday night after all. I just got my first wholesale order yesterday – very exciting stuff. The buyer orders, I make. Pretty painless. Now, as a fairly new artist, I’m not making a ton of money on either wholesale or retail from my pottery. I make more money teaching clay to be honest. I’ve been reading some posts on the WSC website forums, which unfortunately you don’t have access to unless you are a member. Retailers don’t like artists having a foot in both fronts. If you’re retailing and wholesaling, some argue that you become their competitor. As an artist, I feel like if I were making a living wage from wholesaling, I would stop retailing. But, I’m not there yet – and I’ve got bills to pay. So, I’ve decided to do both. I’m not alone in this – there are several artists who both retail and wholesale.
I sell online via Etsy and I do a limited amount of in person sales at art festivals. I think the trick lies in creating a happy retail price point for myself that doesn’t undercut the retailer. I personally believe that people who shop online are not necessarily the same people who shop galleries and fine craft shops at various locales across the globe. I know I personally like to touch pottery before purchasing someone else’s work. I would have to know the potter’s work before buying something touch unfelt from someone online – pottery is a tactile experience for me. So, in that sense, an in-person gallery is ideal. I’ll take this moment to thank the folks who’ve purchased work from me online based on just a photograph or two.
I understand that with our current economy, galleries and shops are struggling since disposable income is limited for a lot of folks. So what are artists to do? I’m not at a point in my career where I can turn off selling in person just yet. I would, personally prefer to pay a higher percentage to wholesale an item than to consign one – consignment carries a risk to the artist, whereas, wholesale shifts the risk to the gallery. One has to totally trust the gallery or shop to which one is consigning work. What if they go out of business and keep the work? What if it doesn’t sell, and sits there indefinitely? So, with that said, I’m not keen on consignment other than for a special exhibit.
What do you think? I’m really interested in your opinion, as I’ve been thinking heavily about the topic. I haven’t posted new work in my Etsy shop recently as I sort out my dilemma – but I am committed to a special exhibit that includes a sale, the potter’s guild bi-annual sale and the Summer Art Market in the next few months.
Have a good weekend,
~Cynthia


